Study on Small and Medium-sized Enterprise Independent Innovation Pattern
by user
Comments
Transcript
Study on Small and Medium-sized Enterprise Independent Innovation Pattern
Study on Small and Medium-sized Enterprise Independent Innovation Pattern ZHENG Zuting1, ZHANG Ying2 1 School of Economics and Management, Hebei Polytechnic University, P.R.China, 063000 2 School of Resources and Environment, Hebei Polytechnic University, P.R.China, 063000 [email protected] Abstract: For small and medium-sized enterprises the independent innovation is the effective measures to face the financial crisis, is the essential choice to survive and develop, and is the necessary way to realize the sustainable development. This article considers the small and medium-sized enterprises practical development; constructs the small and medium-sized enterprises independent innovation pattern; points out that the small and medium-sized enterprises should develop independent innovation on the basis of imitation innovation and cooperation, enhance innovation consciousness, focus on elements input of capital and talents, operate the five innovation centering the core technology innovation; and proposes the security measures to realize the small and medium-sized enterprises independent innovation pattern. Keywords: small and medium-sized enterprises; independent innovation pattern; construction; security measures. 1 Introduction Small and medium-sized enterprises generally refer to the enterprises which is small-scaled or at the preliminary development stage. The small and medium-sized enterprises in our country have the following distinguish characteristics: large quantity, various investment subjects, and feasible operation methods. They play a very important role in the national and regional economy. In recent years, with the support of national policy, the small and medium-sized enterprises have developed rapidly and have become the strong power to stimulate economic growth, create employment, promote technical innovation and enlarge market supply. The current financial crisis has resulted in fierce competition in the market, which makes it more difficult for the small and medium-sized enterprises to survive and develop in the market. The independent innovation is the only way for the small and medium-sized enterprises to control their own development fate, to face the current financial crisis, and to realize the sustainable development. But the independent innovation of small and medium-sized enterprises also has some problems and limiting factors. Most enterprises lack independent innovation consciousness and scientific management system, generally have weak conditions of the talent, the technology and the capital, and suffer from the low efficient executive power of the relevant policies and regulations of the state. Scholars both at home and abroad have studied the enterprise's technical innovation and independent innovation on different levels, but most research only focus on the study on the policy-making of promoting independent innovation, few research has concentrated on the study on the small and medium-sized enterprise independent innovation pattern. The small and medium-sized enterprise independent innovation pattern proposed in the article is of great significance to the development of the small and medium-sized enterprises independent innovation both in theory and in practice. 2 Construction of Small and Medium-sized Enterprise Independent Innovation Pattern Independent innovation refers to the process of grasping the unique core technology of independent 73 intellectual property rights and the process of realizing new product value based on the core technology. The existing research tends to identify the independent innovation with owning core technology, but neglect new product value realization process. According the practical development of small and medium-sized enterprises in China based on the connotation of independent innovation and technology innovation mode, this article proposes the small and medium-sized enterprise independent innovation pattern. The pattern includes three levels, they are: independent innovation based on imitation innovation and cooperation innovation, independent innovation focusing on innovation consciousness and elements input five innovations centering on core technology innovation, as shown in Figure 1 Ⅲ Ⅰ Ⅱ 2.1 Independent innovation based on imitation innovation and cooperation innovation At present, small and medium-sized enterprises in China have the problems of smaller size, weak anti-risk ability, limited innovation fund, weak research and development ability, and lack of intellectual property protection. They are difficult to realize both innovation input and profit maximization. And it is not practical for them to operate independent innovation directly. According to the real conditions, the small and medium sized enterprises in our country should operate independent innovation based on imitation innovation and cooperation innovation [1]. Imitation innovation is the most effective way for the small and medium-sized enterprises to catch up with the world advanced technology at the least cost and the most rapid speed, and it’s the necessary way to realize the independent innovation. The small and medium-sized enterprises may continue to introduce advanced technology from the foreign countries at the appropriate time and operate the independent innovation on the basis of the digestion and absorption of the introduced technology. Cooperation innovation may improve the resource structure, spread and reduce the risk, shorten innovation cycle, enlarge innovation space, reduce ineffective investment and trade cost, and improve the efficiency and benefit. The small and medium-sized enterprises may develop the vertical cooperation with the science research institution and the colleges and speed up the industrialization of the science and technology achievement conversion by the close combination of production, teaching and research; may develop the lateral cooperation with the same scale enterprises to invest together in establishing research center, to assume risk and gain benefit together. Cooperation innovation can further improve the technology innovation ability and accumulate technical knowledge and experience for the independent innovation. Independent innovation is the ultimate goal of the enterprise development; imitation innovation and cooperation innovation just serve as effective support. In the process of technology innovation, the small and medium-sized enterprises continue to accumulate technical knowledge and experience by technology introduction, imitation and cooperation innovation, to increase the investment on innovation gradually, to attract and introduce technical talents, to improve the independent research and development ability, to add to the numbers of the independent technology products, to realize the independent innovation eventually. 2.2 Independent innovation focusing on innovation consciousness and elements input The lack of innovation consciousness is the main limiting factor for the small and medium-sized enterprises to realize independent innovation. The basic reason is that the entrepreneur is lack of long-term vision and long-term strategic plan. Independent innovation must rely on the entrepreneur. The enterprise independent innovation consciousness comes from the entrepreneur’s independent innovation consciousness. So we may strengthen the entrepreneur’s independent innovation consciousness, orient the entrepreneur to consider enterprise survival and development in long-term vision [2], to realize the innovation elements combination, to influence and drive the technical talents in studying the technology and solving the technical problem with higher passion and greater willpower, and to create the “pioneering and innovative” enterprise culture and the “all hands to the pumps” innovation atmosphere. Capital and talent are the most basic input elements of the small and medium-sized enterprises 74 independent innovation. The independent innovation requires sustainable and large amount of investment, and experiences long life cycle. So the government should find various financing channels to solve the capital difficulties of small and medium-sized enterprises. The enterprises may extract innovation fund from the profit unceasingly on the basis of normal operation, make full use of national supporting fiscal and tax policy, try to attain the national fiscal supporting funds, grasp national financial support policies on enterprise innovation and the supporting policies on the capital market construction, and broaden the innovation fund source channels. Talent is the core of independent innovation. Only with the core innovation talents, the enterprise can effectively develop independent innovation. Enterprises should further establish and perfect effective interest-distribution mechanism, combine independent innovation and distribution system, stimulate the enthusiasm and creativity of technical talents continuously, strengthen internal training, fully excavate internal human capital, update enterprise employees’ knowledge, and take independent innovation activities in daily production process. The government should encourage the enterprises to take the ways of stock and option distribution to attract, encourage and use technical and management talents with entrepreneurial capability. 2.3 Five innovations centering on core technology innovation Five innovations refer to the core technology innovation, research and development innovation, production innovation, management innovation and marketing innovation, among which the core technology innovation is the core, the rest are the auxiliary. The core technology innovation is the key of independent innovation; it means the enterprises attain the ownership of the core technology, relying on their own strength, through their own independent research and development activities; its achievements are the new scientific discoveries and the technology ownership of independent intellectual property rights [3]. The research and development innovation means reforming research methods and ways, researching and developing new products and new technology. The production innovation means the innovation in the production process in order to convert the research achievements to the batch of products in accordance with the design requirements. The management innovation means that the enterprises implement scientific management, arrange and organize independent innovation in an overall strategy. The marketing innovation means the innovation in the new product advertising and promotion process, including market survey and research, new product market development. Five innovations centering on core technology innovation reflects the entire process of small and medium-sized enterprises independent innovation. Through continuously improving research organization ability and researchers R&D ability, enterprise innovate the research and development to research and develop new technology; innovate the production process to convert the new technology into products; innovate management to improve the management efficiency in each link to adapt to new technology and new product production; innovate marketing methods to carry out effective marketing strategy aiming at target market according to the characteristics of the new product and new technology. Above all, the five innovations show the entire innovation process from researching core technology to realizing the technology commercialization. 75 elements input management innovation core technology innovation R & D innovation innovation consciousness independent innovation production innovation entrepreneur cooperation innovation Figure 1 The small and medium-sized enterprise independent innovation pattern marketing innovation talent capital imitation innovation small and medium-sized enterprises Ⅲ Ⅱ Ⅰ 76 3 Security Measures of Realizing Small and Medium-sized Independent Innovation Pattern 3.1 To perfect the related policy, law and regulation and to provide system support to independent innovation The government should take related measures to support the small and medium-sized enterprises independent innovation, including direct subsidy, tax policy, credit policy, government procurement, industrial policies, coordination function, risk investment, infrastructure services; should formulate concrete preferential policies to support small and medium-sized enterprises independent innovation, such as special loans, interest loans, financial guarantee, the tax etc [4]; and should concern the implementation of the related policy in detail. And the government should perfect financial policies, establish and perfect the mechanism of business-starting investment, meet the financial requirements of small and medium-sized enterprises, promote financial institutions to support technology innovation of small and medium-sized enterprises; should encourage the corresponding financial institutions to provide loans to promote technological progress, improve the financial services to small and medium-sized enterprises technology innovation, encourage the banks and the small and medium-sized enterprises with good capital integrity to establish stable cooperation relationship, and to improve commercial bank's financial services to small and medium-sized enterprises. Perfect the legal system of intellectual property rights. The greatest value of independent innovation is the formation of intellectual property. So the perfect system of intellectual property rights is very necessary to promote the development of independent innovation. Firstly, the government should establish forward-looking, flexible and open intellectual property system, and make it adapt to changing needs; Secondly because different intellectual products have different protection requirements on intellectual property, the government should establish patents and copyrights of different standards and types according to the different requirements of industries, intellectual products; should formulate all kinds of corresponding application fees, examination system, protection degree and time; should arrange extensive intellectual achievement exhibition, conference and seminar to provide more transformation ways. 3.2 To optimize the innovation environment and to provide environmental support for independent innovation The government should take effective measures to provide small and medium-sized enterprises with fair market competition environment. In the creation of the fair competitive environment, the government should not be passive but play a positive role. In fact, whether America or Europe developed countries all take various measures to support business development and to create good market competition environment, such as intellectual property protection, the technical standards and import quotas and anti-dumping measures [5]. At present, China’s enterprises are smaller-sized mostly and weak in participation in global market competition. It demands that the governments at all levels and the relevant departments should take effective measures to create a fair development environment to support its innovation and development. Small and medium-sized enterprises management departments at various levels may orient service institutions to perfect small and medium-sized enterprise talents service system, help to solve the practical problems such as technical talent introduction and title assess in small and medium-sized enterprises, make the technical talents in small and medium-sized enterprises enjoy the equal treatments in professional qualification assessment, and the selection, the awards, the training and cultivation of technical talents. 3.3 To perfect independent innovation service system and to provide service guarantee for independent innovation The government should establish public technical support platforms; according to the industry characteristics of regional small and medium-sized enterprises, orient and encourage small and 77 medium-sized enterprises to change development mode, to break the “small and all-inclusive” development mode, to advocate distributed cooperation; should establish public technical support platforms to serve small and medium-sized enterprises mainly in the relatively concentrated industrial cluster regions of small and medium-sized enterprises or in the regions with industrial advantages; should encourage enterprises and social aspects to actively participate in the public technology platform construction of small and medium-sized enterprises; should cultivate technical service agencies, encourage technical service agencies, industry associations and technical service company to provide services including the information service, the design, the research and development, common features technology transfer, technical talents training, etc; should promote scientific research achievements conversion, especially the commercialization and industrialization of scientific research achievements with independent intellectual property rights. The income from the Units and individuals’ engagement in technical transfer, technical development business, related technical consultation and technical service can enjoy the preferential tax policy according to the national current policy regulations. The relevant departments of the state shall study to formulate the policies of supporting technical service agencies development, increase the support to the technical service agencies. All levels of small and medium-sized enterprises management departments should strengthen technology information service; perfect the information service network; improve the basic condition of the small and medium-sized enterprises information construction; optimize the technology resources allocation; promote the technical exchange and cooperation among the small and medium-sized enterprises, the small and medium-sized enterprises, universities and research institutions, the small and medium-sized enterprises and big business; gradually establish service system combining organically online information technology, technology consultation and off-line specialization technical service to improve the instant effectiveness of technical service. 4 Conclusion For small and medium-sized enterprises the independent innovation is the effective measures to face the financial crisis, is the essential choice to survive and develop, and is the necessary way to realize the sustainable development. The small and medium-sized enterprises should develop independent innovation on the basis of imitation innovation and cooperation, enhance innovation consciousness, focus on elements input of capital and talents, operate the five innovation centering the core technology innovation, realize the entire independent innovation process from the core technology research to the new product’s commercialization. References [1]. HE Jing, LIAO Xianlin, AN Guangkun. Thought of China’s Small and Medium-sized Enterprise Technology Innovation Pattern Choice. Innovation Forum, 2008(3):113-115. (in Chinese) [2]. XUN Hangen. Difficulties and Measures in Small and Medium-sized Enterprise Independent Innovation. Small and Medium-sized Enterprise Science and Technology, 2007(8):39-40. (in Chinese) [3]. Henry. W. Chesbrough Open Innovation, the new imperative for creating and profiting from technology [M]. US: Harvard Business School Press, 2003. [4]. WANG Ziqian, GAO Xiangfeng. Measures Study on Small and Medium-sized Enterprise Independent Innovation. China Electricity Power Education, 2008(3):136-140. (in Chinese) [5]. LI Dunping. Improving Enterprise Independent Innovation Ability and Constructing Good Innovation Environment. Reform and Search, 2006(1): 7-9. (in Chinese) 78