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PRESENTERS DIRECTORY Keynote Speaker Meg Southerland
PRESENTERS DIRECTORY Keynote Speaker Meg Southerland Meg Southerland began Gardenworks at MacClan Farms in Salem, NY with her father when he retired from the family dairy farm in 1992. Gardenworks farm now produces U-pick berries, flowers used in floral arrangements, pumpkins and specialty winter squashes, fresh evergreens, wreaths and Christmas trees. It hosts workshops and have a full farm store, which offers handcrafted gifts and specialty foods. Gardenworks also hosts farm to table dinners and art shows in the historic barn. Meg Southerland holds a Bachelor's Degree in plant science from Cornell University and a Master's degree in botanic garden management from the University of Delaware. As a student, she apprenticed at the Kew Royal Botanical Gardens in London and the Edinburgh Botanic Gardens in Scotland. Workshop Presenters Douglas Allbee Elizabeth Almeida Douglas Allbee has an extensive background in organizational management and training. As he co-founder of ViewBoost, he was responsible for the development of the travel app. His prior work as Senior Manager, Training and Support, for TomTom/ TeleAtlas, a global GIS mapping firm, helped him to gain an understanding of what features were needed and unique for a travel app focused on Vermont. Douglas has a BA from Lyndon State and a MBA from Norwich University. Elizabeth Almeida, farmer and owner of Fat Moon Farm, has diversified her income by offering educational and culinary programs while growing and selling vegetables through FarmBucks, a hybrid CSA. Her programs, business model, and volunteer culture have been featured in edibleBoston and through MDAR (Massachusetts Department of Agriculture). ViewBoost Vermont Roger Allbee ViewBoost Vermont Roger Allbee has extensive experience in agriculture and food systems at the international, national, regional and state level. He has been Secretary of Agriculture for the State of Vermont, and has served as Executive Director of the USDA Farm Service Agency for the state. He has been on the professional staff of the U.S. House Committee on Agriculture, has served as Chair of the Animal and Animal Products Advisory Committee to the U.S. Secretary of Agriculture and the U.S. Trade Ambassador. Allbee was a VP and member of the Senior Staff of the former Farm Credit Banks for the Northeast. He has chaired the Advisory Committee to the UVM College of Agriculture and Life Sciences, and has been the chair of the Vermont Council of Rural Development’s coalition to create the Working Lands Enterprise Fund. Fat Moon Farm Misse Axelrod NOFA-VT Farm to Community Mentor and owner of The Barn Yard Misse Axelrod is the NOFA-VT Farm to Community Mentor for Washington and Orange Counties, the Farm to School and Fresh Fruit and Vegetable Coordinator for Washington South Supervisory Union. She is also the owner and farmer of The Barn Yard, a small family farm nestled in the hills of Roxbury, VT. Mixed vegetables and high tunnels supply year-round food for 30 CSA families, summer camps, after school camps and for the local school cafeteria. Eric Barrett Ohio State University Extension Eric Barrett is an Assistant Professor and Extension Educator, specializing in marketing and local foods. He has been teaching and leading OSU Extension programs since 1996. He works with many aspects of agriculture, including urban farming. His passions are teaching and helping farmers improve marketing practices. PRESENTERS DIRECTORY 2 Brianne Casadei Judith Irving After graduating from UVM, Brianne Casadei started Terra Firma Farm 11 years ago with the mission of being profitable and offering educational programs to children. Casadei leases 20 acres as an educational farm and hopes to start a second partnership production farm on 1,000 acres next year. Terra Firma offers 11 weeks of camp each year; each camp fills up its 36 spots and has a waiting list. The farm offers school programs that are primarily educational field trips with the addition of an in-class incubation program every spring. The farm offers homeschool programs, Saturday-themed programs as well as some adult programs. Together the educational programs and the farm’s products support the sustainability of the enterprise. Judith Irving is a partner in Fat Toad Farm, a small family run goat dairy in Central Vermont specializing in artisanal goat’s milk caramel sauces. Five years ago she helped found the Floating Bridge Food and Farms Cooperative, a group of about 15 farm and food related businesses in the “greater Brookfield” area. Terra Firma Farm Jackie Casserta Walpole Valley Farms, Inn at Valley Farms Jackie Casserta lives and works on a multigenerational family farm in Walpole, NH. Walpole Valley Farms is a highly diversified operation with grass-fed beef, heritage pigs, meat and laying chickens, vegetables, fruit, and flowers. While overseeing the vegetable and fruit production, Jackie has operated the inn on the farm for 16 years as a further diversification strategy for farm profitability. Gregory Cox Vermont Farmers Market Education Center (VFFC) Greg Cox has been farming in the Rutland region for nearly forty years and has been involved the local food system for nearly as long. He co-founded the Rutland Area Farm and Food Link (RAFFL), was the driving force in the creation of Vermont’s first year-round farmers’ market, and has been actively seeding farmers in Rutland County with his unique on-farm incubator program for over a decade. He is the current president and co-founder of the Vermont Farmers Food Center, a food-based 501c3, working to rebuild the agricultural infrastructure in the region as well as historical markets. The Center has purchased a 3-acre industrial site in the heart of downtown Rutland that serves as the host site for the winter farmers market. The site is being renovated to include a climate controlled, shared use, food storage, aggregation and distribution facility as well as a commercial kitchen. Chris Howell Vermont Farm Tours Chris Howell runs Vermont Farm Tours, a culinary tour business that introduces guests to Vermont farms and food/drink producers. Chris is Vice Chair of Slow Food Vermont and co-chairs Farm to Plate’s Consumer Education and Marketing Working Group and the Agritourism Task Force. In his various capacities, Chris works with a handful of small to mid-sized food and ag-related Facebook and Twitter accounts. Floating Bridge Food and Farms Cooperative, Fat Toad Farm Beth Kennett U.S. Farm Stay Association, Liberty Hill Farm Beth and her husband Bob have operated Liberty Hill Farm since 1979. They milk 120 registered Holsteins ad Beth has operated a farm stay business since 1984. She is active nationally, regionally and statewide on agriculture and agritourism boards, including founding Chair of VT Farms! Association, Board President of the U.S. Farm Stay Association, and delegate for Agrimark/Cabot Cooperative. Pam Knights Pam Knights Communications Branding and communications strategist Pam Knights, owners of Pam Knights Communications, a full service marketing communications business based in Vermont since 2000, brings more than 30 years of marketing experience to agriculture, culinary, hospitality, and agritourism businesses in New England. While working as director of PR & Special Events for New England Culinary Institute, Pam worked to establish the Vermont Fresh Network with the Agency of Agriculture, and currently services on the board of the Vermont Farms Association. Kathleen Liang University of Vermont Dr. Kathleen Liang has designed, developed, and implemented award-winning entrepreneurship programs at UVM. Since 1998, her research, teaching and outreach funded by the USDA and other agencies focus on supporting small enterprises by offering science-based information particularly helpful to multifunctional farm enterprises, and value added, direct sales, and off farm opportunities. Rob Leeds Ohio State University Extension Rob Leeds is an Extension Educator with Ohio State University Extension. Marketing is his specialization and he is an agritourism enthusiast. Rob is past president of the North American Farmers Direct Marketing Association (NAFDMA). Rob’s passion is engaging customers at agritourism operations through innovative activities and focusing on customer experience. PRESENTERS DIRECTORY 3 Gail Makuch Jen Miller Gail Makuch uses her creative, people, data and project management expertise to help businesses and mission driven organization thrive by coordinating information and feedback to make positive changes. With over 15 years of experience and a Certificate in Nonprofit Management, Gail is passionate professionally and personally about sustainable agriculture, the environment and beekeeping. Jen miller coordinates RAFFL’s New Farmer program, offering support and guidance to area farmers. Jen recently completed a Master’s degree in community development and applied economics. When Jen is not working, she enjoys growing vegetables and sharing good food with family and friends. Gail Friday, LLC Caitlin Mandel Our Natural Heritage (blog) Caitlin is a Rhode Island native with over seven years experience as an environmental educator and communicator. She is passionate about exploring tourism’s potential to support sustainable communities and engage the public in environmental conservation. When she’s not at her day job at the University of Rhode Island, Caitlin can be found seeking out local adventures to feature on her blog about ecotourism, Our Natural Heritage (www. ournaturalheritage.org). Cynthia Martel West Virginia Department of Agriculture Cindy Martel, a Marketing Specialist for the West Virginia Department of Agriculture, has been working in West Virginia agriculture for more than 20 years. She holds a Master’s degree in Agriculture from West Virginia University. Her professional interests are in agritourism, rural development, agribusiness, international trade and grants administration. Lucas Marxen Office of Research Analytics, New Jersey Agricultural Experiment Station Lucas Marxen is Assistant Director of Research Technology at the New Jersey Agricultural Experiment Station’s Office of Research Analytics. He provides expertise in the use of GIS tools and the integration of computer technology and interactive website applications into applied agricultural and resource management programming. Kevin McNaught Trevin Farms Kevin and his partner Trop operate a small goat farm in Sudbury, VT called Trevin Farms. They also host a farm stay in their house, not only as a way to diversify their income but also to provide a fun and educational experience for their guests. They offer cheesemaking classes and are one of the stops for Vermont Farm Tours. Rutland Area Farm and Food Link (RAFFL) Katharine Millonzi FarmShare NY Katharine Millonzi has dedicated the past year to exploring the potential of agritourism in the Hudson Valley, through research for FarmShare NY and Glynwood. An ecological gastronome and former Fulbright Fellow, Katharine brings her international experience with food and farmers to her current work as a farm stay management consultant. Cheryl Mitchell Treleven Cheryl and Don Mitchell have raised sheep for 40 years. As educators, they partner with non-profits, schools and colleges to provide place-based experiences. Cheryl is a NOFA Farm to Community Mentor, with a deep background in early childhood, family support, and social policy. Her degrees are from Swarthmore, UVM, and Union. Don Mitchell Treleven Don Mitchell helped create the Vermont Sheep Breeders Association. He taught for 25 years at Middlebury College in the Environmental Studies, Film/Video and English departments. His highly regarded course, “Nature’s Meanings,” provided hundreds of students with an intimate experience of farm life. For the course, each student spent a night in the barn, helping to deliver lambs. Ginger Nickerson University of Vermont Extension Center for Sustainable Agriculture Ginger Nickerson is the Produce Safety Coordinator for UVM Extension’s Center for Sustainable Agriculture. She provides technical assistance, education and research on produce safety in Vermont and the region, and has helped over 150 farms in Vermont write and implement safety plans. PRESENTERS DIRECTORY Mari Omland Floating Bridge Food and Farms Cooperative, Green Mountain Girls Farm Mari Omland grew up in the hills around Rutland and in 2007 returned to Vermont with her partner Laura Olsen to establish Green Mountain Girls Farm. They food for a year-round, whole diet CSA and provide authentic farm experiences (day visits/ overnight stays/events). The farm is a member of the Floating Bridge Food and Farms Cooperative, a local group using handson experiences to deepen appreciation for working lands while enhancing farm viability. Prior to returning to Vermont, Mari worked with Conservation International and the Ghana Wildlife Department establishing Kakum National Park and its canopy walkway, winner of the Condé Nast Ecotourism Award and the British Airways Tourism for Tomorrow Award. Tom Pyle Pyle Agency, Inc. Tom began his insurance and financial services career in 1982 after completing his college education at the University of Vermont. He grew up on his family’s dairy farm in Addison County Vermont and continues to be involved with registered dairy cattle. Tom joined the Farm Family Insurance Companies in 1997 to focus his practice on farmers, agri-business owners, and other business owners in Vermont and New York. He strives to help clients evaluate the risks they face in their business and personal lives and to understand how to mitigate those risks. Brian Schilling Rutgers Cooperative Extension Brian Schilling is Assistant Extension Specialist of Agricultural Policy within Rutgers Cooperative Extension and Assistant Professor of agricultural, food and resource economics at the School of Environmental and Biological Sciences, Rutgers University. His programming focuses on farm viability, farmland preservation, agritourism risk management and agricultural economic development. Doolarie Singh-Knights West Virginia University Doolarie Singh-Knights, an assistant professor of Agriculture and Resource Economics at West Virginia University, coordinated the development of the West Virginia Agritourism Initiative in 2014. She holds Masters and PhD degrees in Natural Resource Economics from West Virginia University. Her academic interests are in agritourism, rural development, sustainable agriculture, agribusiness, and extension education. 4 Meghan Sheridan Vermont Fresh Network, Vermont Farms! Association Meghan Sheridan is the executive director of the Vermont Fresh Network, where she strives to increase our collective understanding and appreciation for Vermont grown, raised and produced foods by linking Vermont’s culinary professionals with Vermont’s agricultural professionals. Meghan has a diverse agricultural background, with extensive experience in direct marketing. Vera Simon-Nobes Shelburne Farms Vera Simon-Nobes coordinates program development and communications for the Farm-Based Education Network, a free member network established to strengthen and support the work of educators, farmers, and community leaders providing access and educational experiences on working farms. She also works with a team of Shelburne Farms education staff and other partners to plan agricultural education professional development and to support Vermont’s growing agritourism community. Stephanie Smith VT Agency of Agriculture Stephanie Smith, AICP, works for the Vermont Agency of Agriculture Food & Markets and analyzes land use policies that influence the farming industry. She is a certified planner and holds a Master’s degree in Landscape Architecture from the University of Georgia. She worked in municipal government as a planner and as Senior Associate in the Municipal Assistance Center at Vermont League of Cities and Towns helping municipal officials navigate land use issues.