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M.Biotech Innovator Award" Biotech in Medicine, AstraZeneca Seminar Series & Supervised Studies!

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M.Biotech Innovator Award" Biotech in Medicine, AstraZeneca Seminar Series & Supervised Studies!
M.Biotech
Innovator Award"
Biotech in Medicine, AstraZeneca Seminar Series &
Supervised Studies!
Project Strategy"
  Two kinds of projects:!
  Publishable research"
  Product focused company
solutions!
Product Focused Company
Projects!
Revenue generating 2 years from
inception"
Generally max Cap X $200K"
Manhattan Project!
GE Portable Ultrasound
Problem: How can
reimbursement barriers to
portable ultrasound be overcome?"
Solution: Piggyback
ultrasound use off of reimbursed
asymptomatic cardiac patients."
Outcome: "
• 
General Electric creates first
student internship position "
• 
Presented to AZN senior
management; Conference "
Sudagar Dhaliwal,
Sonia Syed, Nasser
Toukan, Julia van
Wi#igen & Niroshan
Sriskandarajah!
iPhone Medical Imaging
  Problem: Find a medical
application uniquely suited to
iPhone medical imaging."
Solution: Stroke (ICH) imaging
of SpotSigns in patients who
need assessments urgently."
Outcome: "
• 
Radiologists showed strong
interest in project"
• 
Project on hold until
SpotSign phase III done."
Peter Cen, Catherine
Nguyen, Julie Lederer &
Suthakar Sabapathy!
Abbott s C.difficile Screening
  Problem: Drive sales for e.coli
screening product line in what is a
commodity market. "
Solution: Hub Model of cost
sharing centralizing regional
testing."
Outcome: "
• 
Active participation of
Abbott s product manager "
• 
Strong MBiotech interest working on 1st internships "
Tejashree Chaugule,
Ashton Jagdeo, Tina
Luu, Dana Novotny &
Aditya Rana!
Ireland s Crescent Inc."
  Problem: How do we create a
near term revenue stream for a
start-up company focused on a
new technology to look at bone?"
Solution: Use the technology
adjunctively to a therapeutic, to
facilitate off label treatment
decisions."
Outcome: "
• 
Management appears very
interested but presentation on
April 17th will tell."
Peter Marszal, Xin
Hang, Ashton Jagdeo,
Sonia Syed, Ramya
Sudula & Fred Comeau.!
Calgary Scientific Mobile Imaging
  Problem: What kind of study
and indication are required to
drive product sales?"
Solution: In progress technology may be offered as part
of a suite of services to
radiologists."
Outcome: "
• 
In progress. Presentation to
company in April."
Isha Datar, Olga
Vorobyova, Jeff Meers,
Kanza , Matt Wrobel!
Internet Medical Records
  Problem: Can hospitals collect
health outcome data on drugs of
to industry & government?"
  Solution: Internet database
pilot study in trauma care"
  Outcome: "
!   Ministry of Health
Presentation "
!   Provincial wide clinical Study
funding submission to CIHR
involving 10 teaching hospitals"
Jasmeet Du&al, Li
Wah Esther Kan, Jie
Zhang & Peter Marszal!
Medical Device Reprocessing
  Problem: What kind of study
would be of interest to industy
and address concerns of hospitals
regarding device reprocessing?"
Solution: Prospective
observational study focusing on
high risk medical devices for
safety outcomes"
Outcome: "
• 
Stryker negotiations serious
but not successful. JNJ now
reviewing proposal."
Daniele Mitchel, Iryna
Krukovets, Isha Datar
& Andres Fajardo !
!
Medtronic s Insulin
Pump"
  Problem: To drive sales of
Medtronic s insulin pump."
Solution: Product modification
involving a smartphone for ease of
access to glucose readings."
Outcome: "
• 
• 
Presentation to entire
Medtronic senior management
team at head office"
Johnson & Johnson now
reviewing proposal"
Amani Akhtar, Ian
Engson, Stephanie
Gonzalez & Geoff
Reid !
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